Thursday, November 29, 2012

Basic Guide On How To Succeed In Affiliate Marketing

By Kathy James


Affiliate marketing is just an organized method for online advertisement. Webmasters select businesses and companies to partner with so that they can get paid for sending traffic to their partner. This is a simple process in theory, but making it pay off in practice, requires hard work and smart planning. Here are a few tips for more effective affiliate marketing:

Your "thank you" page has to be strong as an affiliate. You cannot let this step lapse just because it is the last page your customers are going to see. Always make sure that it's well-written, and always include an affiliate link on this page, linking to another product offer or to another location that's valuable for you.

Beware of scams. A company might be promising revenues to you that they will never pay out, or ask you to market a product that does not deliver what the advertisements promise. Read reviews about a program before you join one, and test a product before you sell it. If you fall for a scam, you will lose your time and credibility as a salesperson.

They say that a simple change to a headline can make your sales rocket. There's a way to scientifically test the impact of such changes. The key point is that you should change one component at a time and measure the results, so that you are able to pinpoint exacly the effect of each single change. You could experiment with headlines, sub-headlines, bullet points with main benefits, page design and color, and more.

Prior to working with an affiliate program, do your research to learn more about the company. Do not get involved with any company that does not have a fixed address and phone number. If they are just offering you an email address as a means of contact, move on to another program.

Experiment with different affiliate programs. You will find that they are very different from one to the next, and when you are experimenting with different ones you could find one that benefits more so than another you could have been using for some time. You want to make sure you are able to get benefits that you need, which means taking a try at new programs sometimes.

Affiliate marketing is a game of patience, so be ready to wait a while before it really takes off. You'll need to invest as much time now before your income is rolling in as you will after you're making money so that you continue to have a profitable website into the future.

Place keywords in your affiliate website's content. This will ensure that search engines index and rank your website accordingly; increasing the amount of organic, targeted traffic your website receives. More traffic means more potential buyers. Avoid stuffing your website unnaturally with keywords as it will make it unreadable to your visitors.

Don't include a CAPTCHA on your opt-in sign up pages! The more hoops people have to jump through, the less likely they are to bother. It's easy to type in your email address, check an "I Agree" box, and click Submit. There's no reason for you to have to filter sign-ups, they're receiving emails from you, not vice versa!

Do a podcast for affiliate questions and concerns. By having an internet radio show, not only do you position yourself as an authority, you can also address all your affiliates at once and give them the same information on how to achieve success. Even better, your affiliates can share your podcast with others, giving you a new set of leads.

In the world of affiliate marketing, there are many techniques that you have at your disposal to promote your business. The world of affiliate marketing has a little something for everyone, but what works for one person may not for another. Hopefully, these tips have given you a starting point for your own marketing plans.




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