Thursday, November 14, 2013

Audio Video Marketing Tips

By Joe Burke


The inception of video marketing on the internet online had it is birth on 4/23/2005 when the first 19 second video clip was uploaded to Youtube - forever changing how internet marketing is accomplished.

Audio Video Marketing - Jaw Dropping Stats

- 2 billion views are tape-recorded on Youtube every day.

- About twenty-four hours worth of video is being uploaded onto Youtube every moment.

* The amount of corporations using display advertisements on YouTube increased 10-fold in 2009 alone

* 79% of the 100 largest businesses on the Fortune 500 list use Twitter, FaceBook, YouTube or corporate blogs to communicate with clients

Can we go on?

While several of these video recordings might be about "playful fails" or just how awesome Mike's brand-new office is, audio video marketing are still one of the most effective means to connect with potential clients for a great number of reasons, besides being very convenient for the consumer to merely click "Play", sit back, and watch.

Why Use Audio Video Marketing?

You can set up a YouTube channel to reflect your brand and engage with others, then add your channel's URL to your website as well as other social media websites. Posting audio and/or video consumer testimonials increases credibility.

If your product has any technical or difficult aspects this really is better explained with video. Show somebody demonstrating how you can use your product. Use video as a consumer service tool. If you are continually asked exactly the same questions, direct your customer to a video that explains and answers questions a lot more clearly.

Create interesting video recordings by asking questions and asking for your customers responses. You might take a leading 3 list and request viewers responses. An online tour of your office, or property if your a real estate agent is yet another excellent idea.

Running a contest where you announce the rules over video is another means to attract quality leads.

Podcasting is a successful way to connect and respond to your consumer base and can be either a video or merely just an MP3 audio that can be played on a mobile tool. Training and education can be given in this method as well, and is a wonderful way to deliver your message.

A record in 2006 stated that there were over 20 + million blind adults in the United States alone. That is a very large audience who can just hear info from their ears.

Marketing, in short, is discovering an issue that people are having and delivering an option to it, or giving them relief from a want that they have in an efficient and convenient method for both you and them.

The use of everyday technology is escalating - the quantity of people accessing the web via their iphones and mobile devices is staggering. Millions of these devices found their way into Christmas stockings in 2011. People use them to gain information and a rising number are utilizing them to make purchases.

Scripting and SEO for Audio Video Marketing

Acquiring backlinks from Youtube isn't all that it is cracked up to be. Youtube is a good for producing leads and traffic to your site - but only so far because it creates interest in clicking through for the URL in the video description box, or checking out your channel.

Script your videos to incorporate your keywords. Use your search phrases in the title and description box for your video. Plan to make a video depending on a keyword, or keyword phrase and comply with that plan all of the way through the upload process.

Your "script" really should use these key phrases typically to reinforce the message - people are watching a video about what they searched for.

Making sure to use key phrases in the description and title of your video can also be wonderful for search engine optimization and getting your internet site and video ranked on the search engines.

Frankly, that's millions of people. The baby boomer population is also aging and they will quickly be registering with that category.

Audio video marketing methods typically keep people on web sites longer, helping keep traffic after acquiring it (and also looking good for the search engines!). Utilizing optimization strategies with sound or video can help you move up in the search engines.

Make sure your company has a plan before you explore the audio video marketing arena, or you will certainly be left in the dust of some other business racing ahead with one.

This is a terrific marketing opportunity and must be implemented instantly. The capacity is enormous, and stands out further than social marketing if done properly.




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