Thursday, November 28, 2013

Convert Likes To Leads With These Facebook Marketing Tips

By Stavros Georgiadis


It's said that Sunday is the most effective day to post coupons. Try putting up a quote that gets your fans involved. There are countless of these myths scattered throughout the Internet, so it can be difficult to find good information about Facebook marketing. All you need to do is keep reading to find out more.

Talk with fans regularly to see what they want. Pay attention when folks make postings on your page. Lots of successful companies have implemented useful marketing strategies from their consumers. Do not ignore your fans, because you would not be very successful without them.

Always use a professional tone when posting on your business's Facebook page. Although there is a relaxed tone on social media, you should always present yourself and your business professionally. By staying professional, people are more likely to respect you, which makes it more likely that they will do business with you.

When using Facebook to do your marketing, take advantage of tools like Facebook Offers whenever possible. All you have to do is set up the offer, then switch it to a Promoted Post through your wall. If you are offering something great, it may be worth promoting it more broadly, including non-fans.

Create custom tabs on your business Facebook page. Custom tabs let you optimize information on your page for visitors that betters your business. For instance, when you have a contest going on, make a tab for just content info.

Answer all questions and reply to all comments. Show your gratitude to followers for contacting you, and try to provide as much helpful information as you can. Put a link up to your website should you have something on there that is relevant.

Choose updates wisely. Your followers will become disinterested if you aren't sharing content that they can use. Updates must be engaging and helpful. Utilize Facebook Insights in order to determine what updates are most successful to give your audience similar content.

Give away free items on your Facebook page. Offer a free gift to people who opt in to your newsletter or like your social media pages. It won't cost you too much money, and you will now have communication with more targeted customers consistently.

Only post updates that are pertinent to your area of business. You might be tempted to talk about current events or share a more personal update, but keep in mind that these topics might not interest all your subscribers. Post anything of a personal nature using your individual Facebook profile.

Be sure your brand has its own personality. If you make a bunch of posts that aren't interesting them people will associate that with your brand. Have a little fun, but don't offend anyone.

This article has provided you with an understanding of how to use Facebook to market your business. Log onto Facebook to put these tips to work for you. The sooner you use Facebook, the sooner you can attract customers. So, make sure to start as soon as possible.




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