Has your company ever discussed the possible use of corporate social media? My guess is that it's likely, unless your business has been hiding out under a rock for several years. In this era of fascination with the latest and greatest technology trumping all, it's almost impossible for any business not to engage in at least some form of it. Smart phones, Ipods, Ipads, so much ... all designed to pull you into a different world. I would dare to say that smart business men, and women, are the first to capitalize on this. Perhaps, an SEO consultant could help get your company started and help you build something bigger then ever before.
The 2010 Social Media Marketing Report reported that 67% of marketers plan to increase their use of social media channels. Corporate social media is the up and coming way to get word out about the products, services, and benefits associated with your company. It is also a great way to post job openings, gain additional exposure. It may surprise you how much you see an increase in sales, products and revenue. Successfully tapping into this marketing strategy both increases exposure and positive word of mouth advertising, which everyone knows is a very positive thing!
There may be those within your organization that oppose the use of corporate social media. Their objections might include fear of something new, cost, no desire, in no hurry to make change, and the list goes on and on. Fair enough; however, you have to consider that social media is not a fad, it is a growing trend. It is here to stay, whether you jump on the bandwagon or not. Consider what it might do to your company "not" to participate in social media: lost opportunity, exposure, and income (just to name a few).
Primarily social media is used to build long-term relationships and to build trust with current and future clients. Social media is certainly not a quick fix all but it can bring in clients that you would otherwise not be exposed to. "Transparency" and trust are often what people hope to gain with company that they do business with and social media is an excellent avenue to provide exactly that, when done appropriately. In this day and age, social media may be all the difference between success and failure and this is where an SEO consultant can provide the most assistance. And getting noticed is just the beginning.
Unlike any other marketing strategy before, corporate social media has the ability to reach the masses. It capitalizes on the basic need that most people have to share things with others and that could well include exactly what your corporation provides! Social media at its grass roots taps into a very basic instinct of human nature: socializing. Learning to properly tap into this vast marketing tool effectively is a great first step to promoting your business and, even more importantly, promoting its success!
Utilizing the services of an SEO consultant may very well be the first big step towards bringing your company into the thriving world of corporate social media.
The 2010 Social Media Marketing Report reported that 67% of marketers plan to increase their use of social media channels. Corporate social media is the up and coming way to get word out about the products, services, and benefits associated with your company. It is also a great way to post job openings, gain additional exposure. It may surprise you how much you see an increase in sales, products and revenue. Successfully tapping into this marketing strategy both increases exposure and positive word of mouth advertising, which everyone knows is a very positive thing!
There may be those within your organization that oppose the use of corporate social media. Their objections might include fear of something new, cost, no desire, in no hurry to make change, and the list goes on and on. Fair enough; however, you have to consider that social media is not a fad, it is a growing trend. It is here to stay, whether you jump on the bandwagon or not. Consider what it might do to your company "not" to participate in social media: lost opportunity, exposure, and income (just to name a few).
Primarily social media is used to build long-term relationships and to build trust with current and future clients. Social media is certainly not a quick fix all but it can bring in clients that you would otherwise not be exposed to. "Transparency" and trust are often what people hope to gain with company that they do business with and social media is an excellent avenue to provide exactly that, when done appropriately. In this day and age, social media may be all the difference between success and failure and this is where an SEO consultant can provide the most assistance. And getting noticed is just the beginning.
Unlike any other marketing strategy before, corporate social media has the ability to reach the masses. It capitalizes on the basic need that most people have to share things with others and that could well include exactly what your corporation provides! Social media at its grass roots taps into a very basic instinct of human nature: socializing. Learning to properly tap into this vast marketing tool effectively is a great first step to promoting your business and, even more importantly, promoting its success!
Utilizing the services of an SEO consultant may very well be the first big step towards bringing your company into the thriving world of corporate social media.
About the Author:
Want to learn more about a corporate social media then look on Lucy Cho's website for more information on this and other services such as an SEO consultant.
No comments:
Post a Comment