Sunday, July 27, 2014

Home Staging Certification For The Interior Design Professional

By Sharron Cantu


An individual interested in design but wishing to focus mainly on a certain specialty has many options. One of the most interesting and lucrative is obtaining a home staging certification. The detailed education can result in a freelance business that is satisfying and ongoing. Both online and regular classes are available. This instruction will teach all the basics of re-doing the inside rooms of a residence for a quick sale.

This type of staging is the art of setting up the inside of a residence that is for sale in an appealing and inviting manner. The object is to show off the best assets of the residence, hide the flaws and show prospective buyers how it could look if they purchased the house and furnished it themselves. This will result in much higher bids and faster house sales.

The perfect person for this type of work needs to have an eye for balance and color as well as a head for business. Attending this coursework will bring all of a student's talents together so that she can effectively learn the skill of dressing up the various rooms in a house that is for sale. It may just mean some painting and minor tile work or the additions of accessories, flowers and plants. These courses also teach the individuals the importance of marketing their business.

To gain employment, students may wish to network with realtors, builders and sales reps from specific subdivisions. They should be prepared with business cards and portfolios of any work that they have accomplished thus far.

The certification process is relatively short and a good student can begin working almost right away for realtors, home builders and even individuals selling their own properties. The first step may be to start a website advertising the services available. As jobs are completed, before and after pictures can be added. Testimonies from satisfied customers are also very helpful to prospective clients. Contact information and some pricing information should also be available.

A new professional may wish to start an inventory of small items to dress up the houses she will eventually be working on. This may include rugs, pictures, mirrors, vases, plants, pillows and small furniture pieces. As her career progresses, she can add to and update her supply as necessary. Neutral items are the most versatile so the more that can be kept on hand, the less this expense will be for each job.

A professional will be able to evaluate the house and what would accentuate its strengths. For example, a southwestern-style home would require rustic furnishings and accessories. An Early American home would call for antiques and reproductions to match the home and the neighborhood. She may use her own furnishings or just add accessories as needed throughout the main rooms. Small touches such as painting, re-touching, tile work, or new wallpaper may be done to assist in the process.

This career is varied and never without a dull moment. The different styles and homes to work with are unlimited. A good staging professional will gain extra employment just through word of mouth. As the real estate market skyrockets, so will this unique and challenging profession.




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