Saturday, January 3, 2015

Get The Most From A Discount Card Fundraiser

By Stacey Burt


Organizations, both big and small, are all struggling in the tough economic climate. Although many people would like to contribute, they have too many financial demands already. This means that the small amount of money available is spread very thin. In order to continue most groups have to become a little more creative in how they generate funds.

Fund raising can take place in many different ways. There is such a huge range of options from bake sales and car washes to a discount card fundraiser. Most groups use a combination approach rather than rely on one big event to generate the necessary money. However, it is very important to use time wisely as many people just do not have enough time to help and can quick get burned out.

The reason that the cards have proved so popular for many years is that they save people money. For a set amount paid up front they can go on to enjoy far more in savings. In fact, with most programs the saving can amount to several hundred dollars. Shoppers can use their discounts at many stores and really get some great deals.

Selling discount cards has long been recognized as a great way to generate funds. Many people are only too happy to purchase the cards as they know they will enjoy many savings and benefits. The cards come in many different values and are redeemable to a variety of locations. Many local and national businesses are happy to participate as they know it will generate extra revenue for them.

The cards are basically available in two main types. One is a card that offers multiple discounts to the same business or service. For example, this can be twenty percent off admission prices for a year. The other type of cards offer one time discounts to a number of different local and national stores. Each year the terms and conditions vary and this should be explained to the customer.

When younger children are involved in the fund raising efforts safety should always be a top priority. This means that they should always have a responsible adult with them and only sell in assigned areas. Groups should be briefed on all safety protocol before they begin selling. This is a very good way to teach and reinforce basic safety rules and help the youngsters gain a sense of responsibility.

Many groups have also found that running a campaign about six weeks before the holidays is a great way to be successful. They understand the power of promotion and effective selling. Buying discount cards as gifts not only solves a problem but also helps to contribute to a worthy cause. People feel good about this especially at holiday time.

Good preparation is the key to a successful fund raising event. The organizers should hold meeting to ensure that all their members are knowledgeable about the cards they are selling. The public is much more likely to buy something when they can see tangible benefits to themselves. They also feel more comfortable working with someone who is clearly well informed and helpful. With this in mind it is essential that children and teenagers work with a responsible adult.




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