Tuesday, March 25, 2014

Pulse & The View Of Long Island Marketing

By Rob Sutter


When it comes to the work that is associated with Long Island marketing, there is many a detail that should be considered. There are advancements and acquisitions made in this field and I do not think that anyone can overlook the details. Speaking of acquisitions, though, what has Pulse been able to do for LinkedIn, you may wonder? It's a story that I looked at rather recently and it seems as though there is much to talk about when looking at this more professional site.

Mashable covered the matter, which is fortunate because I did not have much of an idea of what Pulse truly was. From what I picked up on from the article, LinkedIn Today - its news feature - was replaced with another service by the name of LinkedIn Pulse. The professional networking site acquired Pulse earlier this year but that is not all. Take into consideration that Pulse was purchased for a total of $90 million, so it goes without saying that those in Long Island marketing can see the value within.

Pulse, for those who do not know, was previously a customizable news reader that had run on its own. Since being acquired by LinkedIn, though, there were many changes made, not in terms of Pulse but the work surrounding in. Those who frequent the professional networking site may wonder what is going to happen to LinkedIn Today. Instead of the service being phased out entirely, it became a smaller section of Pulse, both in terms of the app and the website as a whole.

With so many features to take into consideration, it probably goes without saying that those in Long Island marketing will be able to cover all of them. Pulse has been utilized, in terms of LinkedIn, for the sake of sharing out articles and it is possible for users to like and share them out to others as well. Pulse also seems to bring in the idea of customization, which is an idea that is all but synonymous with social media in general. Keep this in mind when addressing robust firms, fishbat included.

It seems as though Pulse has many points to take into consideration, which is something that should go without saying. LinkedIn's acquisition of the service in question is something that cannot be questioned, especially when there are so many features to go over. Users will be able to access said features, making the most out of Pulse in the process. It is hard to deny that this can come into play and I believe that it will become even stronger over the course of time.




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