Monday, June 3, 2013

Article Marketing Tips And Tricks For The Beginner

By Robert Strong


Finding a marketing strategy that really works can be quite profitable for any business, such as, article marketing. Article marketing is a low cost method of getting your name spread throughout the internet. You must learn more, explore more, and utilize the right resources for such marketing. These article marketing tips are a great tip off of what is to come.

Use a free online keyword density tool in order to determine what the total keyword percentage is within each article. The search engines frown on keyword stuffing, and may ignore your article if too many keywords are used. If too few are used, your articles may meet the same fate.

One way to build an email list through your article marketing efforts is to encourage your readers to write you to ask questions or get more information. Be careful to make this process sincere; do not rely on canned replies. If readers like your article enough to contact you directly they will probably consider giving up their address a fair trade for your attention.

Name a list or include numbers in your title. Studies have shown that most people are more likely to read something if it offers a list-style format or offers you a number of ways to do something. Take advantage of this, when both writing your article and choosing a title, to secure the most readers.

Sometimes when a person is looking for a creative or new way for them to market through an article using an article that is not blatantly marketing something can be the best way. By producing an article that does not directly shove a product in someones face but subtly suggests it one can have more success.

Use anchor text links to related content that you have posted previously. If you are writing about dog sitting and you can work in something related to the article you wrote a few months ago about dog grooming, do it! Search engines love inbound links so including these links will help your rankings. Be careful to not overdo it though.

Even though your articles are meant to boost your advertising, remember that people seek them out for their information. This means your articles should have at least some level of usefulness to your audience while providing your advertising spiel at the same time. Be creative and you will find a winning equation.

Keep your articles simple. If you bury the useful information under a bunch of junk or technical jargon readers are going to move on to someone else. Worse, if you get a reputation for this you won't attract readers and people will avoid anything with your name on it in favor of others.

To get started with article marketing, you need to find a good article directory. One of the top ones is eZineArtilces, though if you do a quick search on the internet, you will be able to find many more in no time. Once you have the directory,you will know where to start submitting your work.

If you're an expert on a topic, let your readers know that up front. Readers are much more likely to take what you say seriously and invest their time into reading what you've written on the topic if you're an expert. Don't brag to them, but don't hide your experience either.

In summary, you want to do all that you can to learn about article marketing. There is a lot of information available, but we have provided some of the most important tips. Hopefully, we have provided you with enough information to not only give you a solid background, but also further spark your interest for becoming an expert in it.




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